Field Buzz has joined the GSMA Ecosystem Accelerator Innovation Fund portfolio to turn our last-mile sales & distribution solution into a Software-as-a-Service subscription model. We will adapt our current software platform, which currently involves bespoke customizations for each new client, to a more standardized offering for SMEs in the sales and distribution sector of Bangladesh. Companies using this version of the software will be able to configure some aspects of the software to fit their needs, will upload and manage their own product and price lists and other master data in the system, and will pay a per-user monthly fee: the “software-as-a-service” approach. Considering that there are an estimated one million small grocery stores in Bangladesh alone, often under-served by their distributors, bringing innovation and ICT to this sector has a large potential impact for efficiency gains, economic growth and employment opportunities among low-income households.

From the GSMA Ecosystem Accelerator Innovation Fund announcement on 27th February 2018:

“In Bangladesh, traditional retail outlets — mudir dokan — are ubiquitous, with more than 90 per cent of the middle class using them to buy groceries regularly. These networks of shops employ millions of workers, but are often operated in an informal, inefficient and non-transparent manner. This creates many systemic issues around cash collection, deliveries, inventory management and others. Consequently, these microentrepreneurs cannot grow their businesses efficiently. […] Field Information Solutions received a grant from the GSMA Ecosystem Accelerator Innovation Fund in February 2018 to develop a more standardised version of Field Buzz that will address last-mile distribution for MSMEs with dispersed sales and delivery agents in rural areas of Bangladesh.”

More details about the GSMA Ecosystem Accelerator Innovation Fund are available here: